The New York Red Bulls have officially named Eric Soler their general manager and technical director. Soler was most recently part-owner and chairman of Norwegian club IK Start. “Erik Soler is highly respected in the international soccer world,” head of Red Bull global soccer Dietmar Beiersdorfer said. “We are excited to appoint him as General Manager and Sporting Director. We are convinced that he has the leadership qualities and the experience in developing a soccer culture that is crucial to bringing our club to the level everybody here in New York and New Jersey expects -- to make the New York Red Bulls a winning MLS franchise.”